Annual Report to shareholders
Released
Released
Announcement PDF
LINIUS TECHNOLOGIES LIMITED
ACN 149 796 332
ANNUAL REPORT
2023
ANNUAL REPORT
LINIUS TECHNOLOGIES LIMITED
ANNUAL REPORT 2023
CONTENTS PAGE
CORPORATE DIRECTORY
2
CHAIRMAN'S LETTER TO SHAREHOLDERS
3-4
CHIEF EXECUTIVE OFFICER'S REVIEW OF OPERATIONS
5-15
DIRECTORS' REPORT
16-31
CORPORATE GOVERNANCE STATEMENT
31
AUDITOR'S INDEPENDENCE DECLARATION
32
CONSOLIDATED STATEMENT OF PROFIT OR LOSS AND OTHER COMPREHENSIVE INCOME
33
CONSOLIDATED STATEMENT OF FINANCIAL POSITION
34
CONSOLIDATED STATEMENT OF CHANGES IN EQUITY
35
CONSOLIDATED STATEMENT OF CASH FLOWS
36
NOTES TO THE FINANCIAL REPORT
DIRECTORS' DECLARATION
37-70
71
INDEPENDENT AUDITOR'S REPORT
72-77
ADDITIONAL INFORMATION FOR LISTED COMPANIES
78-79
LINIUS TECHNOLOGIES LIMITED
ANNUAL REPORT 2023
CORPORATE DIRECTORY
This annual report covers Linius Technologies Limited and its controlled entities (the “Group” or “Group”)
during the year ended 30 June 2023. The presentation currency of the Group is Australian dollars.
OFFICERS
Gerard Bongiorno
James Brennan
Stephen McGovern
John Wallace
Barry McNeill
Giuseppe Rinarelli
(Non-Executive Chairman)
Executive Director and CEO
(Non-Executive Director) resigned 15 July 2023
(Non-Executive Director)
(Non-Executive Director) appointed 19 June
2023
(Company Secretary and CFO)
REGISTERED OFFICE
Level 2,
431 St Kilda Road,
MELBOURNE VIC 3004
AUDITORS
KPMG
Tower 2, Collins Square
727 Collins Street
MELBOURNE VIC 3000
SHARE REGISTRY
Advanced Share Registry Ltd
110 Stirling Highway
NEDLANDS WA 6009
Telephone:
(08) 9389 8033
Facsimile:
(08) 9262 3723
PRINCIPAL PLACE OF BUSINESS
Level 2,
431 St Kilda Road,
MELBOURNE VIC 3004
Telephone:
(03) 8680 2317
Facsimile:
(03) 8680 2380
Email:
info@linius.com
WEBSITE
www.linius.com
ASX CODE
LNU
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LINIUS TECHNOLOGIES LIMITED
ANNUAL REPORT 2023
CHAIRMAN’S LETTER TO SHAREHOLDERS
Dear Shareholders,
On behalf of your board of directors, I am pleased to enclose the Annual Report of Linius Technologies Limited for
the financial year ended 30 June 2023.
2023 saw our strategy of targeting the sports sector gain significant momentum. The company achieved record
financial results with YoY billings rising to $487,000 and customer cash receipts rising 82% to $496,000.
The company’s rate of new customer acquisition has increased and we were very pleased to welcome flagship
clients such as IMG, Cricket Australia and Inverleigh Media during the year. These clients clearly demonstrate that
the Linius Media Solutions product suite has a valuable proposition in the market place, satisfying a clear and
growing need from sports organisations and broadcaster service providers to monetise their ‘post live’ video
content.
All clients are reporting cost efficiency gains and new profitable revenues from our products. With tier 1 global
brands now on our roster providing quality case studies we expect the new business momentum to continue to
grow. During the year the company also significantly reduced its cost base as we rationalise our target markets as
the products matured. As a result, the company achieved a 54% reduction in net cash outflow from operating
activities when compared to 2022.
It should be noted that there is significant contracted annual recurring revenue (ARR) from new client wins in 2023
yet to flow, meaning the company’s run rate position is significantly better than the numbers reported here.
Additionally, we have now formally entered the lucrative US sports market for the first time with Hockey Tech
Partners signing up with the group in July 2023.
During 2023 we have carefully raised funds where required, successfully backing operations to deliver the growth
at each turn. We thank Linius investors for their continued support and patience as our company accelerates its
growth on the path to profitability. Taking the above into account 2023 proved to be a pivotal year on our path to
profitability.
We have a unique product suite that answers a clear need in our target markets. Linius Media Solutions has proven
that it delivers on the key objective of every sports federation and broadcaster – it makes fans/viewers watch
more of their sport and it does this whilst reducing our clients operating expenditure by making new video content
easier to produce AND increases their revenues through such avenues as advertising, subscription, ticket and
merchandise sales. It is proving to be a very powerful proposition and with more blue chip clients now benefiting
from and advocating our solutions, we expect to see continued growth in 2024 and beyond.
In November 2022, we announced the appointment of new Director Barry McNeill to the board, which took effect
in June 2023. Barry brings tremendous experience and expertise in the sports market to the company, having led
multiple sport-tech companies through rapid growth phases as CEO at Catapult Sports (ASX:CAT) and Prozone. His
contributions are already evident and will play a critical part in our growth, particularly as we expand into the US
market. To accommodate Mr McNeill’s appointment, Steve McGovern announced his retirement from the Board
effective 15 July 2023. I thank Steve for his dedication and commitment over the past 5 years.
I present to you the report on Linius and its controlled entities for the 30 June 2023 financial year.
Gerard Bongiorno
Non-Executive Chairman
15 September 2023
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ANNUAL REPORT 2023
CHIEF EXECUTIVE OFFICER’S REVIEW OF OPERATIONS
Dear Shareholders,
On behalf of your board of directors, I am pleased to enclose the Annual Report of Linius Technologies Limited for
the financial year ended 30 June 2023.
Summary
The 2023 financial year has been transformational for Linius, and I am excited by the progress made. We validated
our technology, solutions, and go-to-market strategy, with a focus on sports archives. We won key commercial
contracts with some of the world’s leading sports and have proven the value of our solutions whilst providing
immediate credibility and validation to the market. Linius now support customers and content across 15 sports
from over 40 sports federations in all 3 of our target geographies - US, Europe, and Asia. We have launched
foundational new products and refined our solution strategy to meet market demand. We have significant
momentum in the market with more, larger opportunities than ever. Most importantly, we delivered record financial
performance and are on track to deliver continued strong growth in the year ahead.
We executed our strategy to expand commercial deals in the Sports archive market segment, making significant
progress in new customer acquisition. We closed deals with Cricket Australia, the A-Leagues, Inverleigh Media,
and IMG Replay – one of the largest sports archives in the world. In July 2023, just after the financial year close,
we announced our first customer in the US with Hockey Technology Partners for leading US ice hockey federations.
These new customers added important validation for Linius solutions, particularly Linius Whizzard, in the market.
Cricket Australia is not only the leading sport in Australia, but also a globally recognized brand with 1.2 billion fans
worldwide. Their confidence in using Whizzard to unlock the value of their 50+ year archive was a major catalyst
for growth this year. Inverleigh Media, a global media company, chose to integrate Whizzard as a key component
of their media management and production products and services that they offer to multiple leading sports
federations around the world. Finally, IMG Replay, one of the world’s largest and most valuable sports archives,
selected Whizzard to help them drive greater value from their archive of 50,000 hours of premium sports content.
The awareness and credibility from these landmark deals cannot be understated. Each of these deals provide not
only significant revenue, but also tremendous opportunity for future growth; we are only seeing the tip of the
iceberg in terms of revenue potential from each of them. I am confident that we will continue to see growth, more
new opportunities, and new revenues generated from these deployments in FY24.
This year solidified that our go-to-market and product strategies focused on sports archives are absolutely on point.
This led us to enhance the Linius Whizzard product to support sports archives and to make it the foundation of our
product strategy in this market. Whizzard for sports archives was designed, launched, deployed, and sold
repeatably all during this financial year – a milestone achievement. The introduction of Whizzard as a highly
repeatable solution enabled an increased rate of new customer acquisition, rate of customer deployment, and
speed to revenue. We furthered this strategy with the introduction of Linius Media Solutions, a complete portfolio
of products with Whizzard at the centre, that will solve multiple needs and use case for customers, provide higher
value and differentiation, and drive higher revenue and margin from each deployment.
These advances led not only to increased validation and momentum, but record financial results for FY23 - billings
of $487,000 and customer cash receipts of $496,000, an increase of 82% over the preceding year. When
combined with the significant cost reductions implemented during Q1 FY23, the company achieved a 53%
reduction in net cash outflow from operating activities compared to FY22.
This year has been game changing for Linius’ credibility in the global sports market, and we now enter FY24 with
tremendous momentum. We have already seen a fast start, announcing our first deal in the US market in July
2023; I can’t overstate how critical the achievement of this milestone is for Linius. Everything we do now is about
leveraging the momentum from FY23 for an increased rate of customer acquisition and most importantly recuring
revenue growth. I expect to see significant financial growth in the next two quarters from our existing client base,
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LINIUS TECHNOLOGIES LIMITED
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and exciting new customer wins in new target markets including the US, broadcasters, and college sports. Our rate
of growth is increasing and will continue to do so in FY24 as we execute our plan to profitability.
Highlights of FY23:
x
x
x
x
Company achieved record financial results including:
o Total yearly billings were $487,000 and yearly cash receipts were $496,000, an 82% increase
over FY22.
o Significant cost reductions announced in June 2022 took effect in Q1 of this year. The company
operated under the reduced cost structure through the remainder of FY23, and when combined
with the increase in cash receipts, resulted in a 53% YoY reduction in net cash outflow from
operating activities.
o Company has new revenues, including monthly recurring and variable fees, yet to flow through
from existing contracts,
Company has materially penetrated the sports market and gained market credibility with long term
contracts with blue chip clients and content from 15 different sporting codes, 40 different sporting
federations, in all three of its target geographies – US, Asia Pacific, and Europe. This has included new
deal flow with the following new customers:
o IMG Replay, one of the world’s leading sports archives. Linius Whizzard will be embedded within
the IMG Replay service, virtualizing the entire archive of nearly 50,000 hours of exclusive
premium sports content. This is Linius’ largest commercial contract to date. The deployment has
progressed through important initial design and scope approval phases during FY23 and is now
in active development.
o Cricket Australia (CA), Australia’s largest sports federation with 1.2 billion fans worldwide. CA
procured Whizzard to unlock the value of their 50+ year archive with over 25,000 hours of
content. Whizzard will be used by internal CA staff, broadcasters and other B2B users to search,
curate, publish, and license content from the entire CA archive. The deployment was completed
during FY23, with CA actively creating and publishing content on the website, applications, and
social media. Initial usage indicates an average savings of 8+ hours per video created, as well as
the ability to create higher quality content from deep in the CA archive.
o Inverleigh Media, a leading global media company based in Australia. Whizzard will be integrated
as a core component of their ENGINE platform for global sports federations and broadcasters,
unlocking the value of these high value sports archives, and enabling efficient, high quality
search, curation, publication and use of this content.
The first archive to be made available through Whizzard is for South Africa, New Zealand,
Australia and Argentina Rugby (SANZAAR), which includes the All Blacks and Wallabies
as well as the Super Rugby competition.
The second archive added to Whizzard for Inverleigh Media is for an additional national
professional and amateur rugby federation.
Total volume of the 2 deals is 15,000 hours of archive content.
Inverleigh deployment progressed through FY23, going live in Q1 FY24
o Australian Professional Leagues, Australia’s professional soccer (football) league known as the
A-Leagues. The deal saw MatchVision fan engagement solution deployed league-wide for the ALeagues, launched and promoted as a key feature on the KeepUp.com.au website and mobile
app with strong initial interest from A-Leagues fans. A-Leagues deployed and went live with
MatchVision in just 4 weeks
o Hockey Technology Partners LLC (HTP), announced just after the end of FY23. This is the
company’s first deal in the lucrative US sports market. Under the agreement, Linius will virtualize
over 2,000 games per year and support HTP in building innovative new fan experiences across
web, mobile, and TV platforms for the most recognizable bodies in ice hockey
With the success and momentum in the sports market, Linius has narrowed its go-to-market strategy on
this key market in the near term. Based on highly positive customer and market reception of Whizzard,
the company has adapted its product strategy to introduce Linius Media Solutions, a complete portfolio
of products and services with Whizzard at the core.
Linius continues to accelerate and grow a significant commercial pipeline, led by the success of Whizzard,
which provides a clear path towards profitability.
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ANNUAL REPORT 2023
Purpose & Strategy
Linius’ purpose is to unlock the value of the world’s video, creating immersive, deeply personalized viewing
experiences. For the first time, we make it possible to find, curate, and utilize the valuable moments across vast
libraries of video, enabling viewers to create an infinite amount of personalised video compilations on-the-fly,
providing the most relevant content to each viewer.
Our patented Video Virtualisation Engine™ (VVE) turns big, bulky video files into lightweight, searchable data that
is enriched with AI and ML, making it easy and efficient for users to find and share what matters to them. Creators
and owners of video can drive greater viewing, and monetisation of their video assets.
The strategy for FY23 was as follows:
1. Repeat sales and drive revenue in chosen markets
x Close more new customers
x Generate near term and repeatable recurring revenues
x Optimize commercial models to drive near-term and repeat recurring revenues
x Onboard additional customers using repeatable methodology for greater speed and lower cost
2. Create and commercially validate products and go-to-market strategies through successful customer
deployments
x Launch additional products in selected markets, specifically Sports
x Onboard new clients for these products, with consistent, simple pricing and packaging models
x Engage closely with customers and partners to drive adoption, user acceptance, and customer
satisfaction
x Deliver products that are easily replicable, deployable, supportable
x Gain product insights for continuous refinement of product and go-to-market strategy
x Gain key insights, feedback, and analytics to use as proof points for new business development
Detailed summary of FY23 Operations:
Linius executed against this strategy in FY23 as follows:
1. Linius achieves record financial results
Increased commercial activity in FY23 resulted in record financial results including billings of $487,000 and
customer cash receipts of $496,000, an increase of 82% over FY22.
During the year, the company also reported record quarterly financial results of:
x
x
Quarterly cash receipts of $201,000 in Q3 FY23, 3.4x higher than Q2 FY23
Quarterly billings of $198,582 in Q3 FY 23, 2.1x higher than Q2 FY23
The increased billings and cash receipts in FY23 came from a combination of existing customers with ongoing
contracts, as well as new customer contracts.
Linius’ commercial model now includes a combination of setup fees, ongoing monthly license subscription fees,
and variable fees. Setup fees are typically billed upon contract signing and/or delivery of the solution. Monthly
subscription fees begin upon delivery of the solution to the customer. Variable fees begin after delivery of the
solution to the customer and are dependent upon the take-up of the service. Variable fees may include usage
based fees (e.g. per play, per minute), additional archive discovery/enrichment fees (per minute), and/or revenue
share (percentage of advertising, sponsorship, and/or subscription fees).
During FY23, billings included a combination of setup fees, recurring monthly fees, and/or variable fees from
existing customers Racing.com, NBL, University of Newcastle, Swanbay and new customers A-Leagues, Cricket
Australia (“CA”), IMG, and Inverleigh.
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The following contracted items were not billed in FY23 and will be billed in FY24
x
x
x
Variable revenue share from new customer CA
Final setup fees and monthly recurring fees from new customer IMG
Final setup fees, monthly recurring fees, and variable fees from new customer Inverleigh
These contracted billings will provide a strong uplift to the Company’s billings in the first half of FY24.
Additionally, significant cost reductions announced in June 2022 took effect in Q1 of this year. The company
operated under the reduced cost structure through the remainder of FY23, and when combined with the increase
in cash receipts, resulted in a 54% reduction in net cash outflow compared to FY22.
2. Rate of new customer acquisition increases through the inflection point of growth
During the year, the Company continued to execute its strategy to expand commercial deals in the Sports market
segment. The Company made significant progress in new customer acquisition, closing deals with:
x
x
x
x
IMG Replay – one of the largest sports archives in the world.
Cricket Australia,
Inverleigh Media (working with content from SANZAAR – South Africa, Australia, Argentina, New
Zealand Rugby and other national rugby federations), and
the A-Leagues (Australian professional soccer),
The company continued to work with and support current customers including Racing.com, the Australian National
Basketball League (NBL), Swanbay.tv (working with teams in the English Premier League and Belgian Pro League),
and The University of Newcastle. Across deals under contract, Linius is now working with over 10 end customers
with content in 15 sports and across 40+ federations.
The pace of new customer acquisition is faster than ever.
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IMG Replay
In April 2023, Linius announced a new commercial agreement with IMG Replay.
x
x
x
x
x
Linius Whizzard will be embedded within the IMG Replay service, virtualizing the entire archive of nearly
50,000 hours.
Production companies, advertising agencies, broadcasters, film makers, and other content licensees from
around the world will use Whizzard to search, create automated clip reels, and license content from within
the IMG Replay archives.
IMG Replay exclusively manages and commercialises the video archives for some of the world’s leading
sporting organisations including the Premier League, World Rugby, The Championships (Wimbledon), The
R&A, The International Skating Union (ISU) and Professional Golf Association of America (PGAA).
The agreement is for an initial 2-year term and includes a fixed setup fee and monthly license subscription.
It is Linius’ largest contract to date.
IMG Replay deployment progressed through important initial design and scope approval phases during
FY23 and is now in active development.
This initial deal with IMG Replay is just the tip of the iceberg with this customer. The IMG Replay archive includes
the video archives of over 30 of the top sports federations in the world. Once this content is virtualized within
Linius Video Services and Whizzard, these virtual assets can be used by any number of applications. The use case
of Whizzard for B2B users licensing content is just the beginning. Once deployed, we will be able to approach each
of these federations to show the value of virtualized video for their own internal and fan facing use cases. Turning
on a fan engagement solution for any of these customers will be quick and easy. The discussion no longer needs
to be around the technology nor the deployment, but simply on the end user experience and the value created.
This significantly reduces the time required in the sales cycle along with the cost of deployment.
Further, IMG Replay is part of Endeavor, one of the largest media and entertainment companies in the world. There
are multiple divisions of Endeavour that can benefit from Linius’ solutions. These divisions cover live and ondemand video streaming for the biggest sports in the world, production studios, data and fan engagement
solutions, wagering and gaming, college sports, and talent/creators. Successful deployment for IMG Replay will
allow us to open multiple opportunities across the Endeavor group. Opportunities are already in development with
several of these groups.
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Cricket Australia
In November 2022, Linius announced a new contract with Cricket Australia (CA) to deploy the latest version of
Linius Whizzard to monetise its extensive match archive and create new content experiences for fans.
x
x
x
x
x
x
At the time, it was Linius’ largest revenue contract to date and includes an opportunity to monetise the
service through advertising, sponsorship, and other revenue streams, with Linius receiving a significant
advertising revenue share percentage.
CA has an extensive, high value video archive including all new and 50+ years of historical Australian
cricket. It includes Australian Test, ODI, T20, Sheffield Shield and Big Bash competitions for men’s and
women’s teams dating from the 1970s to the present day. In total there are over 25,000 hours of content.
Cricket is the second most popular sport in the world, and CA is in the top 3 cricket leagues globally. CA
has over 1.2 billion fans worldwide, with billions of content views per year, and hundreds of millions of
content views each month on YouTube.
CA became Linius’ first sports customer to use the Whizzard archive search, curation, and publication
product for a sports archive. It allows CA to easily search its archive for relevant content, quickly edit and
publish content. That content can then be made available publicly through their websites, mobile app,
social media channels, partner broadcasters, news agencies and other external organizations.
The solution was deployed during FY23, with CA actively creating and publishing content on the website,
applications, and social media
Initial usage indicates an average savings of 8+ hours per video created, as well as the ability to create
higher quality content from deep in the CA archive
Inverleigh Media
In March 2023, Linius announced two deals with Inverleigh Media.
x
x
x
Three-year master agreement signed to integrate Whizzard as a core feature within Inverleigh Media’s
archive management software ENGINE used by global sports federations/leagues, teams, and
broadcasters around the world.
Inverleigh, headquartered in Australia, is a global end-to-end integrated media company providing a range
of services including content creation, production, rights management, content management and
distribution via more than 600 broadcasters and their own over the top (OTT) subscription service. Further,
they prove ingest, tagging, storage, archive management, and development of digital solutions to suit all
applications including the management of over 30,000 hours of historical sport and federation vision.
The first archive virtualized and made available under this deal is for SANZAAR, South Africa, New Zealand,
Australia, and Argentina Rugby, which includes 5,000 hours of All Blacks, Wallabies, and Super Rugby
content.
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x
x
x
x
x
It became the shortest sales cycle of any deal to date, taking just three months from initial introduction
to executed contract. The introduction was a direct result of the deployment of Whizzard at CA.
A second deal with Inverleigh, closed under the terms of the original master agreement, was signed just
2 weeks later. This deal was for an additional 10,000 hour archive of professional and amateur rugby for
a national rugby federation.
This deal has potential to expand further as Linius supports Inverleigh in bringing Whizzard to more of
their customers’ and prospects’ sports and entertainment archives, as well as extending the solutions to
include immersive fan engagement experiences for broadcast and OTT services.
Each new archive/federation signed under this agreement brings additional setup, monthly license, and
variable fees and most importantly unlocking the value of these high value sports archives, and enabling
efficient, high-quality search, curation, publication and use of this content.
Inverleigh deployment progressed through FY23, going live in Q1 FY24.
A-Leagues
In October 2022, Linius announced a new contract with APL to deploy MatchVision, the award-winning digital fan
engagement service with the Linius Video Services (LVS) platform at its core, for the A-Leagues.
x
x
x
x
x
x
x
x
x
A-Leagues sees MatchVision as a strategic tool for fan engagement and a key part of their digital strategy.
The solution was deployed and went live within just 4 weeks. Its available on both the A-Leagues website
and mobile app and is live at https://matchvision.keepup.com.au/
Official launch and large-scale promotion of the service to fans began in February 2023. The league
committed significant promotion, advertising, and visibility to the launch.
MatchVision is featured in the main navigation of the website and app, as well as in the Google search
results when users search for the A-Leagues or any of the A-Leagues teams.
Special promotion of the feature included website placement ads, full screen “takeover” ads in the mobile
app, inclusion in newsletters, and email promotions to registered fans.
Usage and feedback from fans and A-Leagues staff has been strong and positive. To date, the service has
attracted visitors from 97 countries, generating nearly 5,000 hours of personalized video
It was the first deal under a new enhanced partnership with Swanbay, which allows Linius to sell the joint
MatchVision/Linius Video Services (LVS) solution directly to customers.
It was the first deployment of MatchVision outside of Europe and the first league-wide deployment of
MatchVision, supporting all 13 teams of the Isuzu UTE A-League men’s competition.
Additional opportunities for expansion of the service exist within the contract and include expansion to
the women’s competition, individual teams, previous season archive content, and addition of Linius
Whizzard.
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In July 2023, shortly after the close of FY23, Linius announced the addition of its first customer in the US market,
Hockey Technology Partners LLC (HTP).
x
x
x
x
x
HTP is a leading provider of digital solutions for global ice hockey leagues, teams, and fans. Solutions
include websites, mobile applications, OTT streaming subscription services, and data management
solutions.
Linius will virtualize over 2,000 games per year and support HTP in building innovative new fan
experiences across web, mobile, and TV platforms.
HTP will use Linius Media Solutions to develop end user applications and experiences for fans of the most
recognizable bodies in ice hockey.
This is a 3-year contract, and includes setup fees, monthly subscription, and revenue share.
HTP will begin using the solution in the current quarter with end-user applications to roll out through the
2023/2024 ice hockey season.
3. Linius adapts its product and go-to-market strategy based on market demand
With the world’s best video search capabilities and growing success and momentum in the sports segment, the
Company has narrowed its focus on this segment, with all product, development, and commercial efforts and
resources dedicated to sports.
In the early part of FY23, it became apparent that our customers had significant immediate need to unlock the
value of their archives– whether minutes or decades old, and to make it easier and more efficient to curate and
publish more content. This led the company to focus its efforts on the enhancement of the Whizzard product to
support sports archives. The first customer to take this refined product was Cricket Australia, announced in
November 2022 and released to production in March 2023. Since the announcement of CA, all deals closed have
been for Whizzard.
Based on customer feedback, it is clear that Whizzard is providing immediate value and satisfying current needs.
Additionally, as we approach new markets and larger customers, we found that the needs of these customers were
slightly different to the teams and smaller leagues we were prev
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